Meet Our Founder

Talent Trust was founded by Elizabeth Peyton-Jones, driven by her need to foster meaningful change in workplaces and her deep understanding of the challenges many industries face.

Long before movements like #MeToo, Time’s Up, and Black Lives Matter highlighted these systemic issues, Elizabeth recognized the underlying struggles within creative industries—challenges that often went unspoken due to a culture of fear and silence.

Speaking up was not only stigmatised but often perceived as disloyal or a mark of failure, leaving many voices unheard.

With this insight, Elizabeth envisioned Talent Trust as a bridge between organizations and their people. Her idea was simple yet transformative: to provide companies with tools to identify and address workplace challenges before they escalate into larger issues.

At the core of this approach is a unique system of surveys, accessible through QR codes, designed to capture the nuanced behaviours and concerns that often go unnoticed. These surveys

go beyond compliance, offering actionable insights into diversity, equity, and inclusion (DEI), as well as the everyday stresses that can erode workplace morale.

Elizabeth Peyton-Jones Talent Trust Founder

Elizabeth Peyton-Jones Speaking At Creative Operations London 2024

Our CEO Elizabeth Peyton-Jones was a speaker at “The Face of the Future – Shifts, Trends and Innovations in Talent” panel along with Mark Stocker, Kerena Bamrolia, Matthew Pull, and Penny Pijnenburg at Creative Operations London 2024.

Apart from the discussion about Metaverse, UGC (User Generated Content) and supporting inclusivity and diversity in the studio, there was a lively chat about how the workforce can be kept feeling relevant and high-performing amidst constant change.

The crucial conclusion is how important it is to support your most valuable asset - people.

Elizabeth Peyton-Jones will speak at the Departure Conference in Toronto!

Elizabeth Peyton-Jones, CEO of Talent Trust, will speak at the Departure Conference and share a perspective the industry needs now more than ever.

In the panel "Behind the Curtain: Building a Safer and Smarter Culture in the Creative Industries", she’ll unpack what it really takes to build psychologically safe, ethical, and future-proof environments in film, advertising, and beyond.

From trust to psychological safety, and how data is finally making the invisible visible, this conversation goes beyond surface-level fixes.